title International trade consultancy and training title
  • International trade consultancy
  • Export – Import training
With strong expertise in international trade consulting for various industries, KAMMA provides insight and guidance through all your international business activities. We provide advisory and hand holding support to the companies interested in exporting their products from India.

Go To Market Strategy – “IEC To EO”

This is our unique service and we call it “IEC To EO” ( Import Export Code to Export Order ). In this service we hand hold companies in developing Go to Market Strategy from obtaining Import-Export Code (IEC) up to getting the first export order. IEC is mandatory in India to do any export or import activities. We use our experience and network for our client at each and every stage to make them successful exporter.

Step wise advisory process that assures our client an export order is as follows:

• Registrations with different government bodies (DGFT, IEC, ST, EPC, RCMC,
  NSIC, SSI, MSME-DI……etc.)
• Advise & handhold in developing international standard website
• Market research report to know the potential of the product
• Develop International Marketing Strategy
• Develop "Go to Market Strategy"
• Understanding of the International Regulations and Compliance
• Advisory on Logistics and Customs aspects
• Identification of buyer/importers
• Pricing strategy
• Communicate with the potential buyers/importers
• Organize video conference with buyer/importer
• Plan your visit to the prospective country
• Organize prefixed meetings with buyers/importer
• Export order & post order advising support
• Export documentation and payments
Export Import Training & Workshops:
We share our experience of International Business through seminars and workshops. We can train in house staff of any company on practical aspects of export import documentation and international marketing. We also conduct workshop for the students pursuing their MBA in international business.

Main Topics:
• International Market Research
• International Marketing Strategy
• Pricing for Export - Import
• Export Packaging
• How to use internet for export - import
• Pre-shipment Documentation
• Post-shipment Documentation
• Payment terms
• Export incentives and insurance
• Role of Government in Export - Import
• FERA & FEMA, FOREX management
• Business etiquettes in international market

Other Topics:
• Entrepreneurial Exports
• Importance of International Standard Website in Export business
• How to develop brand through website
• Basics of search engine optimization
• How to promote your business through social media promotion
• International Trade Fair Participation
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